It’s a Woman’s World! – Morocco

About this submission:
“I just returned from the international women’s business leaders convention in Marrakech and am still basking under its spell. I loved the warm welcome, the vibrant colours, the exotic cuisine and its ancient cultural heritage I was impressed by the high number of successful women entrepreneurs in Morocco. Did you know that a woman owns and operates a top Moroccan winery? Or that a woman manages the fully private Riad Elegancia, Marrakech’s top boutique hotel where guests on my tours will be living the life of luxury? I met women who manage businesses of all sorts, from a saffron farm, arts and crafts boutiques, and 3 generations of women running a business making traditional moisturizing argon oil. Knowledgeable guides from a woman-owned agency showed me the highlights throughout my stay in Morocco. Here are Racha and Dada who proudly share the art of Moroccan cuisine with travellers from the world over. That’s girl power for you!”
What is your company doing to support women?
work with a team of women – Jamie, project manager (Belgian), Patricia, Community manager (British/American), Anais, project manager (French), and Mathilde, accountant (French). When I design tours, I work as much as possible with women-owned businesses , hotels owned or managed by women – guides, drivers, chefs, and artisans.
What can women travellers do to support other women when they travel?
n countries like Morocco, despite the fact that women run businessesn their wages are much lower than men’s wages. I usually double my tips to them as opposed to what I would give to a man. If they have home made or artisanal items for sale, I usually purchase something. I like to ask them about their children and if they have a daughter, I make a point of asking what she would like to do later in life.

For the south of France where I live, these are my reflections on the roles that I play in the community. They offer me the opportunity to influence and promote women in business. I am a member of the French Women’s Business Leader’s Network – needless to say women in my network are on the top of my contact list. We regularly send each other clients or recommendations. I am also on the board of the small business owners union. I strive to promote and help women owned businesses to grow by sharing with them the knowledge I have acquired owning a small business, introducing them to potential clients, inviting them to meetings, training courses and workshops.
Two women stop to take a photo while on a hiking trip. Traveling more sustainably is one way women can make a difference in travel.
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